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Recorded Webinar

Increasing Awareness with Content and SEO

Getting found in today's landscape is harder — and more expensive — than it's ever been.

But by leveraging content and an SEO strategy you can begin ranking for high-value keywords, generating you free traffic — and much, much more.

We
discuss

  • A brief overview of the inbound marketing approach
  • SEO quick wins (what they are and how you can leverage them)
  • How to fill gaps in your content foundation
  • What it looks like to promote content (the inbound way!)

Access the recording

We recorded our four-part webinar series "How Direct Development Does Enrollment Marketing" and you can access the first of four sessions here!

Meet our co-hosts
(aka subject matter experts)

Co-hosts Tony and Jamie

Get ready to level up your enrollment marketing with this duo!

Tony-Fraga-square-graphic

Tony Fraga

CEO

For the past 20 years, Tony has helped schools make the paradigm shift away from traditional marketing efforts to more innovative strategies and tactics to do marketing smarter. He also teaches education professionals through cohorts and individual coaching as an enrollment marketing consultant.

Jamie Gleason

Jamie Gleason

Executive Vice President of Client Success

Jamie brings over 15 years of higher education experience to the team; almost a decade of which was spent on campus(es) and nearly six years in edtech. A self-proclaimed "farmer + fixer," enrollment has always provided the perfect challenge for him! He's happiest when mining through spreadsheets, results, and (generally) any type of data!

Like what you see? Explore all of our enrollment marketing capabilities!

Learn More

Let's change the way your team does marketing — for good
Get Started