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Tony Fraga

Chief Executive Officer

Core Competencies



  • Leadership Development
  • Marketing Strategy
  • Enrollment & Recruitment Strategy
    CRM/Technology Strategy

Content Strategy
Nonprofit Fundraising & Donor Development
Issue Processing

tony speaking at a conference (tony in action)

About

Tony has been consulting with schools and nonprofits for the past two decades, and specializes in developing customized strategic marketing and communications plans for graduate schools and mid-sized nonprofit charitable organizations. His approach is heavily based on the inbound methodology and is known for helping schools and organizations build more sustainable marketing programs (doing more with less) based on data and bottom-funnel impact.

Tony has presented widely on marketing trends and best practices for schools and nonprofits at national and regional conferences for the past 20 years, including NAGAP, NACCAP, NCDC, TXGAP, NYGAP, CAPGAP, SEGAP, MAGAP, BIOGAP, SCCCU, AMA Higher Ed, EduWeb, The BRIDGE Conference, ALDE, and others. He was awarded the NAGAP Visionary Award in 2019, and continues to volunteer on NAGAP’s Education Committee and Strategic Partners Council.

Prior Education:

B.A. Philosophy, University of Virginia


Prior Roles:

Director of Sales & Marketing, Direct Development

Strategic Partners Council, NAGAP


Consulting Experience

Educational Institutions

Bard College
Bastyr University
City College of New York
Cornell University
Friends Academy
Indiana University, Kelley School of Business
Kent State University
La Salle University
Marymount University
Neumann University
North Carolina Central University
Saint Lawrence Seminary High School
Southern Methodist University
Perkins School of Theology
Templeton Academy
University of San Diego
West Virginia University

Nonprofit Organizations

Association of Franciscan Colleges & Universities
Association of Lutheran Development Executives
Catholic Volunteer Network
Divine Word Missionaries
Haycock Camping Ministries
Jordan Tourism Board
Magis Center
Maryknoll Lay Missioners
Missionhurst
Missionaries of the Sacred Heart
Native Hope
National Catholic Development Conference