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Tony Fraga

Chief Executive Officer

Core Competencies


  • Leadership Development
  • CRM/Technology Strategy
  • Marketing Strategy
  • Content Strategy
  • Enrollment & Recruitment Strategy
  • Nonprofit Fundraising & Donor Development
  • Issue Processing
Tony-1

About

Tony has been consulting with schools and nonprofits for the past two decades, and specializes in developing customized strategic marketing and communications plans for graduate schools and mid-sized nonprofit charitable organizations. His approach is heavily based on the inbound methodology and is known for helping schools and organizations build more sustainable marketing programs (doing more with less) based on data and bottom-funnel impact.

Tony has presented widely on marketing trends and best practices for schools and nonprofits at national and regional conferences for the past 20 years, including NAGAP, NACCAP, NCDC, TXGAP, NYGAP, CAPGAP, SEGAP, MAGAP, BIOGAP, SCCCU, AMA Higher Ed, EduWeb, The BRIDGE Conference, ALDE, and others. He was awarded the NAGAP Visionary Award in 2019, and continues to volunteer on NAGAP’s Education Committee and Strategic Partners Council.

Prior Education:

B.A. Philosophy, University of Virginia


Prior Roles:

Director of Sales & Marketing, Direct Development

Strategic Partners Council, NAGAP


Consulting Experience

Educational Institutions

Bard College

Bastyr University

City College of New York

Cornell University

Friends Academy

Indiana University, Kelley School of Business

Kent State University

La Salle University

Marymount University

Neumann University

North Carolina Central University

Saint Lawrence Seminary High School

Southern Methodist University

Perkins School of Theology

Templeton Academy

University of San Diego

West Virginia University

 

Nonprofit Organizations

Association of Franciscan Colleges & Universities

Association of Lutheran Development Executives

Catholic Volunteer Network

Divine Word Missionaries

Haycock Camping Ministries

Jordan Tourism Board

Magis Center

Maryknoll Lay Missioners

Missionhurst

Missionaries of the Sacred Heart

Native Hope

National Catholic Development Conference

Let's change the way your team does marketing — for good