<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=555992007905156&amp;ev=PageView&amp;noscript=1">
Skip to content

Melanie Trice

Creative & Marketing Director

Core Competencies


  • Brand Strategy
  • Market Research
  • Content Strategy
  • Strategic Communication
  • Creative Direction
  • Video Development & Production
Mel

About

An experienced multi-medium storyteller, Melanie balances creativity and curiosity with a left-brained approach. During her tenure at BAYADA, she introduced content strategy, played a major role in the organization’s rebranding, and instilled creative strategy in enterprise and industry-wide campaigns, service-line initiatives, and change management projects. She joined Direct Development in 2021, where, among other focus areas, she has devoted her time to developing and honing the company’s brand strategy offerings for both higher education and nonprofit organizations.

Melanie the Consultant is passionate about employing a holistic approach to everything she does, quality, making a measurable impact for her client partners, and, above all, understanding people. Melanie the Person likes to rock climb, is working on a fantasy novel about superheroes, and lives in Delaware with her husband, corgi, and cat, George Catstanza.

Prior Education:

B.A. Linguistics and French, Creative Writing, Studio Art, New York University


Prior Roles:

Creative Director, Direct Development

Head of Content, Direct Development

Senior Content Strategist, BAYADA Home Health Care

Creative Associate, BAYADA Home Health Care

Owner, Mel Trice Photography


Consulting Experience

Educational Institutions

Bard College Graduate Programs in Sustainability

Bastyr University

Indiana University Kelley School of Business

University of San Diego School of Nursing

 

Nonprofit Organizations

The Alliance to End Human Trafficking

BAYADA Education

BAYADA Home Health Care

The Brem Foundation

Divine Word Missionaries

Mapping Your Way Through

Maryknoll Lay Missioners

Let's change the way your team does marketing — for good